Launching a new product


The process of turning an idea into a business can be lengthy and disheartening

Despite this, it is important to stay positive. Every year, thousands of new products are launched and some become household names. If you feel that you have a great idea for a new product, you need to start working at turning it into a real business.

Although it is tempting to tell everybody about your great new idea, be careful. Once your idea is in the public domain it will be difficult to patent. If you feel the need to share details of the invention with somebody, make sure they sign a non-disclosure agreement first.

You should also be wary about shopping your idea around to corporations. They will often refuse to sign a confidentiality agreement before speaking to you and this could easily result in you losing the rights to your idea.

Don’t be afraid of consulting with lawyers about the implications of getting your product patented. Make sure that you are not wasting your time and money if someone has already made something very similar. You should also conduct extensive research to determine whether there is actually a market for what you have created.

For software that makes it easier for entrepreneurs to get started, try WinWeb. To find out how our software and services could benefit your business, speak to one of our Specialists today.

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