Bootstrapping support for small businesses


The money you save is often more important than the money you make.

A common business mantra is that you must “spend money to make money”. In reality, nowadays there is no need for a start-up to spend a small fortune trying to get their business off the ground.

Starting a business by yourself really does not have to be expensive. WinWeb recommend budding entrepreneurs use a technique known as ‘Bootstrapping’ when launching a start-up. The main objective of bootstrapping is to convert a business idea into a fully functional business on the lowest possible budget.

There are numerous ways in which a start-up can bootstrap. If possible, you should run your business from home. Don’t spend a lot of money on supplies for your new office, even if you feel it might be worth it in the long run. Try to barter a discount on absolutely everything – you might even offer to trade your services or products with other small businesses if it will be beneficial.

Don’t spend a fortune on marketing. Instead, try to be creative to find ways to get your company noticed and always use WinWeb software to keep down the cost of your IT overheads.

To find out how a WinWeb software could benefit your startup, speak to one of our Specialists today.

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