Top 5 Social Responsibility Basics


Social Responsibility

Small business owners are increasingly starting to realise that their actions have an affect not just on their customers, but on some level also have an impact on the local community and society in general. To be more socially responsible:

Invest in people: Your employees are one of the greatest assets of your business. Try to identify their learning needs and provide them with training opportunities to become even better. They will really appreciate this and should feel greater loyalty to your business in return.

Reduce energy consumption: It doesn’t take much effort to start dramatically lowering your energy usage. Not only will this make your business more eco-friendly, but it will also lower your bills. If necessary, introduce a metre system to identify where savings can be made.

Support your community: The local area surrounding your business is the key battleground for success. Therefore, it makes sense to do things that benefit the community and the people who live there, either by contributing financially or volunteering your time.

Reduce waste: Whenever possible, you must try to reduce the impact that your business is having on society. Use recyclable materials and reusable bags, even if they cost extra. Encourage employees to think of less wasteful methods of completing tasks.

Build trust: The best way of building trust with employees, customers and the local community is to actually do what you say you are going to do. There must be transparency and openness in your dealings with stakeholders, or else you will destroy your reputation.

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