Any integration that is not built into software from the very beginning by the developer has to be offered through API (application programming interface) to allow third party software to connect with it and share data. If you’ve ever used an app to connect with your social media profile, this connection is made through the API.
What this means is that the connection to the third party is out of the control of the software provider. If their integration is buggy or deprecated (i.e. never gets updated) then it is up to the third party to fix things. It could take months before they can free up the development time to put things right and allow the two pieces of software to talk to each other properly again. Until that time you are out of luck.
This might not seem like a big deal but what if it prevents your invoicing software adding data to your accounting records? You’ll have to go back to doing everything manually for the time being, all the while still paying for both subscriptions.
Every time you add a new piece of integrated software to the puzzle you are just adding to the likelihood of things going wrong. Try chasing it up and both parties will probably blame each other – and remember there is nothing to stop your software provider ending support for that third party app altogether if they have a falling out or start to move in different directions.
That’s why we designed our apps to be integrated from the bottom up and do away with APIs and third parties – to make things easier for you. But don’t worry, this doesn’t mean you are locked into our system either. You are free to cancel your subscription and export your data at any time.
Purchase or subscribe to one of our Cloud Apps and start learning the power of true Cloud integration!