Marketing

• 7 Big Ideas for Improving Your Marketing

  2012-11-12

  Marketing is an essential task for every business, but it isn’t always easy to get it right. Read on to find some big ideas from WinWeb that might help you. If you enjoy this post or you have any other ideas to share then please do let us know in the Comments section below. 1. [...]

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• Marketing Automation at your Disposal

  2012-10-26

  You don’t need a large Marketing budget to run a successful online campaign. Business owners are always extremely busy and often focus the small amount of time they can set aside for marketing on trying to retain their existing customers, rather than attempting to attract new ones. But it is important to remember that without [...]

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• Blogging for Offline Businesses

  2012-08-06

  Even businesses in the “real world” need to have an online presence. Blogging is one of the best ways for a business to start building a presence on the Internet. But for many business owners, operating a blog is something well outside of their comfort zone. In fact if you asked most businesspeople if they [...]

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• Small Business Branding

  2012-02-03

  Every business, regardless of its size, has a brand. Good branding is a great way of attracting and retaining customers. Branding helps your business become well-known. A brand is a lot like a personality, you might even regard it as the personality of your business. With this in mind, consider whether your brand is regarded [...]

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• Business Marketing Strategies

  2012-01-09

  Marketing is perhaps the most overlooked aspect of small business management. WinWeb recognise that small businesses have very little time to spend on formulating online marketing strategies. Owners of small businesses are always extremely busy and often focus what little time they can set aside for marketing on trying to retain their existing customers rather [...]

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• Advice for Building a Small Business Website

  2011-12-22

  A poorly designed website can be very damaging to the reputation of a business and cost them sales and customers. Here are some handy hints for anyone looking for a business website: • Put your logo on every page of your website so that people can identify what company they are looking at, even if [...]

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• Targeting the Right People

  2011-12-21

  It is critical to recognise that without properly identifying your target market, all your marketing efforts and expenditure will be pointless. If you ask small business owners to tell you about their target market, most will struggle to define their customer base. This makes it extremely difficult for any marketing campaign that they conduct to [...]

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• Christmas: The perfect time to upgrade your website

  2011-12-13

  Xmas is often the busiest time of the year for entrepreneurs. The great thing about Christmas is that it can provide a much needed sales boost for struggling small businesses. Being online allows a business to expand their horizons in terms of what they expect from a successful Xmas period. A great business website allows [...]

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• Selling through a website

  2011-12-11

  Start using our simple website builder to construct a home for your business on the Internet. A lot of small businesses would like to start selling their products and services online but have no practical idea of how to turn their ambition into a reality. If this sounds just like your business, it is time [...]

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• Making money from websites

  2011-12-06

  The first step for all business websites is to look professional and the best way to do this on a tight budget is to use website building software with pre-existing templates. It is now absolutely necessary for every small business to have a website with an online store to sell or distribute their products or [...]

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• Networking for business

  2011-11-28

  A networking event is a great way for you to meet new people in a non-selling capacity. The key to networking success is to avoid selling directly. The best networkers are always friendly, relaxed and very keen to ask questions about other businesses. This is because they are concentrating on getting to know the right [...]

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• Business Website Errors

  2011-11-26

  Less is often more when it comes to building business websites. It can be difficult to build a professional looking website, especially if you are working on a tight budget and it is your first ever attempt. Never start building a website without clear objectives. Consider whether you are aiming to perhaps increase sales or [...]

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